Chris Ryan seems to know that policePR means more or less communication between media and police. He is worried about police departments public image. It is very important thing, but I like to point that PR needs to be handled not only by communicating with media and public, but also communicating with police officers - the staff (or employee). The communication with media is very important in crisis, but you just can't forget the staff. You can get help from outside, for example from this company, but they can not help you to create close links between the staff and the management. That kind of relationship takes many close communication situations. That is something you can not buy. The best PR is satisfied staff, also in moments of crisis.
Of course there are situations that has to be handled between the media and company's management. Here is one picture of that kind of situation in local police department few days ago. Management has to be prepared for this kind on media pressure.
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| Real thing - media pressure at the local police department |
